The Muttdata Blog:
A Knowledge Center for Nerds

A knowledge hub full of insights, frameworks, and technical deep dives.

Ripley Leads the Use of AI in Campaign Optimization — and Proves It with an A/B Experiment

Case studies

February 5, 2026

Ripley Leads the Use of AI in Campaign Optimization — and Proves It with an A/B Experiment

Delfina Rivera

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Where Culture Triumphs and Remote Becomes Real

Company

February 6, 2026

Where Culture Triumphs and Remote Becomes Real

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Martech

January 9, 2026

Muttdata’s 2026 MarTech Outlook: What Will Matter (and What Won’t)

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How Databricks Enables the Development of a Composable Customer Data Platform (CDP)

Representation of a composable CDP as multiple components working together

Modern Data Platform

Databricks

December 17, 2025

How Databricks Enables the Development of a Composable Customer Data Platform (CDP)

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Muttdata

Company

December 1, 2025

How do you know it's time to Evolve your Brand

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Natural Language Meets Real-Time Data: Analytics Without the Bottlenecks

Modern Data Platform

Databricks

October 23, 2025

Natural Language Meets Real-Time Data: Analytics Without the Bottlenecks

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Paid Media Optimizer

September 11, 2025

Not All Paid Media Optimizers Are Built the Same

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The Power of Databricks: Real-World Deployments of the Data Lakehouse in Latin America.

Databricks Addi Clicp RapidSOS

Modern Data Platform

Databricks

September 2, 2025

The Power of Databricks: Real-World Deployments of the Data Lakehouse in Latin America.

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Welcome to Muttdata - Where Culture Runs on Code and Connection

Company

August 21, 2025

Welcome to Muttdata - Where Culture Runs on Code and Connection

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Why Daily Budget Optimization Increases Marginal ROAS

Paid Media Optimizer

July 3, 2025

Why Daily Budget Optimization Increases Marginal ROAS

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case studies

February 5, 2026

Ripley Leads the Use of AI in Campaign Optimization — and Proves It with an A/B Experiment

Read Article

case studies

February 4, 2026

Proving the Power of AI: How our tool Drove a 12% CPA Reduction

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case studies

January 30, 2026

Architecture of Precision: Inside Mercado Libre’s CDP

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case studies

January 13, 2026

Scaling Smarter: How Mail Americas Overhauled Its Analytics Infrastructure to Unlock Strategic Business Value

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case studies

January 5, 2026

BCP Confirms the Value of AI to Optimize Campaign Investment

Building a Scalable Marketing & Communication Data Platform for Connecture

Building a Modern Data Platform to Empower Analysts and Data Scientists

Complementing Clip’s Regulatory Reporting with Data-Driven Precision

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Mercado Libre identity resolution

case studies

September 12, 2025

How Mercado Libre is centralizing Its audiences using a Master ID

From 1 Day to 4 Hours: Delivering Faster Insights on Emergencies for RapidSOS

How We Automated Data Ingestion for the People Team at Clip

Enhanced Customer Experience through a Modern Data Platform

How Clip Transformed Its Lending Data Operations—From Snowflake to Databricks

Smarter Forecasts, Fewer Stockouts, Better Margins

Reshaping retail media for Mercado Libre with GenAI

Transforming Mercado Libre’s Paid Media Operations: A MarTech Success Story

How Bombo Used Real-Time AI Personalization to Build a Thriving Community

Clip’s Journey from Data-Scrambled to Data-Fueled

Jumpstart your new AI application with Symbl.ai

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Forus Consumer Fanatic

case studies

June 24, 2024

From Days to Minutes: Retail Leader Forus Unleashes Lightning-Fast Insights

Unlocking the Power of lift based Multi-Touch Attribution

The AdTech Advantage: Boosting Mercado Pago's Customer Base

Our Crossover with LangChain

Yarn Boosts ROAS With Modern Advertising Budget Optimization

In The Fast Lane: MODO's Journey to 5X Faster Times To Go-Live Features

Fintech Addi Unlocks New Speed and Insights With Brand New Modern Data Stack

X3M Drives Average Revenue Per User With Real-Time Waterfall Optimization

Etermax Sees A 40% Decrease In CPCs With Muttdata’s Solution

Mercado Libre, e-commerce giant, reports a 25% increase in advertising clicks without affecting organic GMV.

Sirum Drives Pill Processing Capabilities With Computer Vision-Based Object Recognition Solution

Fintech Startup Ank Reduces Manual Reconciliation Transactions to under 3%

ClassDojo Drives Growth With New Modern Data Platform

Habitat Logistics Sees Success With ML Demand Forecasting

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Set up a call with our team of

experts and tell us your challenges.

We’d love to see how we can help your team.

The Muttdata Blog: A Knowledge Center for Nerds

Ripley Leads the Use of AI in Campaign Optimization — and Proves It with an A/B Experiment

Where Culture Triumphs and Remote Becomes Real

Muttdata’s 2026 MarTech Outlook: What Will Matter (and What Won’t)

How Databricks Enables the Development of a Composable Customer Data Platform (CDP)

How do you know it's time to Evolve your Brand

Natural Language Meets Real-Time Data: Analytics Without the Bottlenecks

Not All Paid Media Optimizers Are Built the Same

The Power of Databricks: Real-World Deployments of the Data Lakehouse in Latin America.

Welcome to Muttdata - Where Culture Runs on Code and Connection

Why Daily Budget Optimization Increases Marginal ROAS

Set up a call with our team of

experts and tell us your challenges.

The Muttdata Blog:
A Knowledge Center for Nerds